7 Must-Know Mobile E-Commerce App Development Trends for 2021
2020 is gone now, one of history’s most fateful years. Throughout this year, the planet has experienced the devastating form of the coronavirus epidemic. It has brought considerable improvements in the way we live, work, and shop. Individuals tend to prefer smartphones to check for utilities or goods and position orders online when battling the COVID-19 pandemic. In line with their customers’ changed purchasing habits, retailers and eCommerce owners have developed personalized mobile applications.
Owing to the coronavirus outbreak, most brick-and-mortar stores and superstore owners have been affected. When following the social distancing and lockdown-related guidelines, clients prefer online shopping. Many retailers and other store owners have already turned to eCommerce to navigate across such turbulent waters. These days, when most online shopping happens using smartphones, creating an eCommerce app can be the most useful idea.
A BrizFeel survey has shown that at least 49 percent of online shoppers use cell phones for their orders. By introducing a personalized and seamlessly-performing eCommerce mobile app, you will make the most of this prevalent trend. Let us go over what lies ahead in the future for eCommerce mobile apps. As mobile eCommerce applications are all set to play a vital role in the industry and the world in 2021 and beyond, let us go through some of the eCommerce market's advanced app development trends.
Top 7 eCommerce App Development Trends to Watch Out for in 2021
1. ChatBots
For eCommerce vendors, meeting the customer’s needs and resolving business requirements are priorities. Through AI-powered chatbots, this goal can be achieved. Chatbots are widely used in mobile apps for eCommerce, and this trend will remain prevalent in 2021 and beyond.
For outstanding customer experience, chatbots can remain active 24/7. Gartner has mentioned that chatbot technology can handle 25 percent of customer service and support-related operations. By using chatbots, brands like Google and IBM Watson have improved communication.
It can be used today by eCommerce businesses to drive sales and to recommend products. Chatbots can provide customers with pleasant experiences by quickly resolving their problems and engaging them. Chatbots can be used by small and medium-sized eCommerce businesses to provide interactive experiences in real-time.
2. Rise of Shopping Voice-based
OK, Google-is a familiar tagline in households worldwide. Similarly, in recent years, Siri and Alexa have progressed a lot as well. The user’s voice can work wonders with the integrated voice-based shopping function in the eCommerce mobile app, from searching to shopping. Several eCommerce firms and brands have already made the voice function part of their mobile app. We can expect this trend to be strengthened in 2021 when more brands will allow the voice shopping facility to be used by their users. A report by OC&C Consultants has forecast that by 2022, voice-based purchases will increase to $40 million.
3. Advent of Omnichannel Experiences
Several eCommerce companies are consulting with an experienced mobile app development company to develop apps for the most popular Android and iOS platforms. You can either create an eCommerce app for iOS and Android or develop a cross-platform app that, if you own an eCommerce company, can provide a seamless experience across both Android and iOS platforms.
ECommerce businesses need to offer their customers omnichannel experiences. Seventy-three percent of clients prefer to shop across multiple channels, as per the Harvard Business Review, and an app can consistently give such an experience across all channels.
4. Enhanced Security
Hackers find it a soft and defenseless target to breach users’ personal and financial data, whether it is an eCommerce app for Android or iOS. What is more, over time, mobile fraud and scams have become a more significant threat. Research from the Credit Union has shown that 65 percent of fraudulent transactions happen on mobile devices.
Cyber-attacks and mobile fraud instances continue to increase every year, and the year 2021 is no exception. The mobile app development company can integrate sturdy features such as two-way authentication and fingerprint scanning into the eCommerce app for iOS or Android to improve security. However, no platform is 100 percent resilient to cyber-attacks.
5. Mobile Shopping Increased
There is no exaggeration in noting that mCommerce is the upcoming period. In this stage of COVID-19 and the post-COVID-19 stage, people would choose to purchase mobile devices online. The number of smartphone users worldwide is rapidly growing every year. Several retailers have consulted or employed a reputable mobile app development company to address a vast audience with a streamlined and user-friendly app.
While it is feasible to build mobile-friendly websites or develop PWAs (Progressive Web Applications) to attract mobile-based shoppers, the mobile app is a more cost-efficient and useful tool for promoting the eCommerce sector. A personalized mobile app will offer owners of eCommerce businesses an edge over their rivals while allowing them to take advantage of the benefits of increased mobile shopping.
6. Blockchain
This is one of the eCommerce industry’s most significant developments to watch. In the BFSI market, blockchain technology has demonstrated its potential. Now, in the eCommerce app development phase, technology will combine with AI and big data to create a robust and stable app. Blockchain and mobile technologies can be incorporated into data processing and accounting for revenue forecasting and efficient identification of overall business results problems.
Also, eCommerce apps will ensure fast, seamless, and safe in-app payments with built-in blockchain technology. Consumers can find such a safe and straightforward payment system very useful, and they can stay associated for a long time with such brands.
7. Digital Payment
Customers prefer swift and safe payment via digital channels such as eWallets, net banking, contactless cards, and the like in this digital age. The digital solution for payments is here to stay. Most eCommerce apps will come with digital payment solutions to allow users to make payments safely and speedily in the coming years. Innovative eCommerce systems may also implement voice-based payments. The eCommerce app will be more user-friendly and efficient in 2021, with ML-based features and mobile POS (Point of Sale) or mPOS integration.
Trends in the creation of E-Commerce apps often include voice commerce and social commerce features.
Wrapping Up
All these trends in the creation of E-Commerce mobile apps or mobile commerce apps can revolutionize your business. Customized apps for eCommerce allow you to create productive conversations while attracting a lot of traffic. These trends will carry the eCommerce app to a new stage in the year 2021 and beyond. To take advantage of these trends’ advantages, you need to contact a reputable mobile app development business.
